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Tag / craig stapley

Black Magic Media teams up with Yahoo and Pricegrabber to launch new contextual and display advertising platform at ad:tech London 2013

Black Magic Media teams up with Yahoo and Pricegrabber to launch new contextual and display advertising platform at ad:tech London 2013

News   •   Sep 09, 2013 08:03 BST

ClickDynamics, powered by Yahoo! and Pricegrabber and launching at this year’s ad:tech, is set to provide publishers with a lucrative and immediate revenue stream for their existing content. Here Craig Stapley, partner at internet monetization experts Black Magic Media, explains what makes this new contextual and display advertising platform so special.